Marketing & Automation Specialist

About the Role We are seeking a high-level Marketing & Automation Specialist who is fluent in the digital ecosystem and can support our internal operations across automation, marketing, website management, and course creation. You will be responsible for helping build and optimize our digital presence, streamline workflows, and support ongoing projects in the marketing and automation space. This is a part-time, long-term position for someone who is highly skilled, dependable, and eager to own the digital side of the business. Key Responsibilities Marketing & Branding ● Assist with overall digital marketing strategy and execution ● Prepare marketing assets (graphics, banners, landing pages, funnels) ● Set up and manage email marketing campaigns ● Assist in building marketing pipelines ● Coordinate content publishing across platforms Automations & Integrations ● Build, manage, and optimize Zapier workflows, CRM automations and API integrations ● Assist with automation mapping (marketing, operations, onboarding, CRM) ● Troubleshoot automation issues and propose improvements ● Build automated funnels across platforms like Wix, Calendly, Suitedash, etc. Website Development & Management (WIX) ● Build new site pages and update existing pages ● Manage site structure, internal linking, and page performance ● Implement SEO basics (titles, meta tags, keywords, speed optimization) ● Troub...