Zeely

Marketing Analytics Lead

Remote

Role brief

What this role is asking for.

Zeely AI is an all-in-one AI-powered marketing platform that helps small businesses and marketing teams grow and achieve their business goals. The platform enables users to create high-quality ad creatives, UGC videos, viral content, banners, and more, as well as launch effective paid and organic campaigns on Facebook and Instagram. In simple terms: we’ve made the world’s best AI marketing tools accessible to everyone — tools that were previously available only to large brands with expensive marketing teams. Numbers that speak louder than words: - 4 years on the market = a stable, profitable company backed by top-tier international investors - 4× growth over the past year - 1,500,000+ businesses already use Zeely, and the number is growing rapidly every day - Top 1 in its category in the U.S. market - 200+ team members - Markets: U.S. + worldwide We are not a startup searching for product-market fit — we are scaling what already works. And that comes with a different kind of challenge. Your key responsibilities: - Build and scale a marketing analytics system that enables data-driven decision-making across the company. - Develop frameworks to evaluate the performance of marketing channels, campaigns, and investments. - Analyze key performance metrics, funnels, unit economics, LTV, CAC, ROAS, and other business-critical indicators. - Build and improve attribution models to hel...

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