Wealthfront
Sr. Product Marketing Manager, Cash
Palo Alto, CA (Open to US-based Remote) / Full-time
Role brief
What this role is asking for.
Wealthfront is looking for an experienced Sr. Product Marketing Manager to own our Cash (banking) products. Cash is the hub of Wealthfrontโs financial ecosystem; clients love it for its instant money movement, joint account access, and the way it simplifies earning more with their cash. As the newest member of the Marketing org at Wealthfront, youโll help shape a world class Product Marketing team while diving deep into customer insights, crafting product narratives, leading go-to-market efforts, and identifying new growth opportunities. This role reports directly to a Product Marketing Director. Youโll work closely with partners across the company, in Product, Engineering, Design, Research, and others. Product Marketing at Wealthfront The product marketing team is a critical function that helps define the roadmap, find desperate audiences, refine positioning and scale products after they have found product market fit. Successful product marketers at Wealthfront are able to define and validate the value and growth hypotheses for a product, are energized by iterative experimentation, excel in ambiguous environments, and are fluent with qualitative and quantitative data. They are also strong cross-functional leaders and communicators. This is an ideal opportunity for a product marketer looking to make a big impact. Success will require strategic thinking, analytical rigor, and a...
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