Performance Marketing Manager (Growth & Lifecycle) - Remote

About LumiMeds LumiMeds is a fast-growing U.S.-based telehealth startup focused on weight management and long-term metabolic health. We are building the next generation of e-commerce and clinical infrastructure from the ground up. As an early-stage company, we move quickly, operate with limited layers, and expect high ownership from every team member. There is no bureaucracy here — decisions happen fast, priorities evolve, and builders thrive. We are a remote-first, globally distributed team that values clarity, accountability, and people who take initiative rather than wait for direction. Location: Remote (Preferred candidates based in the U.S., Europe, or South America) About the Role You will own paid acquisition across major ad platforms while improving conversion rates and lifecycle performance. You will work closely with the Creative Director, product, and leadership to scale acquisition efficiently while maintaining compliance with platform and healthcare regulations. You are not responsible for graphic design — but you must drive testing strategy and performance optimization. What You’ll Own 1. Paid Acquisition (Core Responsibility) Own strategy, execution, and optimization across: Google Ads (Search, Performance Max, YouTube) Meta Ads (Facebook / Instagram) Reddit Ads Tiktok Ads Microsoft Ads (Bing) App Lovin Ad Roll Responsibilities: Manage and scale paid budgets eff...