Technical Product Marketing Manager Austin, Texas, United States

See all job listings Technical Product Marketing Manager Austin, Texas, United States Apply now The Role In this role you'll own go-to-market for Aiven's core open source products, the messaging, competitive positioning, marketing strategy, and sales plays that move technical buyers from evaluation to a signed contract. You'll also work with product and engineering to build the forward-looking narrative: where data infrastructure and AI are going, and why Aiven is the right bet. This position reports to the senior director of product marketing. What You’ll Work On Develop and maintain positioning for PostgreSQL, Apache Kafka, OpenSearch, ClickHouse, and Valkey. Lead our competitive intelligence program, building battlecards, hosting office hours, conducting win/loss analysis, and driving the “Why Aiven vs…?” narrative. Translate technical differentiation into value language that resonates with practitioners, directors, and VPs. Build the content AEs and SAs need at each stage of the funnel: solution briefs, demos and demo scripts, objection-handling guides, and case studies that lead with business outcomes. Work with DevRel to connect bottom-up developer adoption to top-down enterprise buying motions. Identify repeatable land-and-expand patterns and build plays that sales can run consistently. Plan and execute product launches and feature releases,from positionin