Rebar

Founding Marketing Lead

New York City

Role brief

What this role is asking for.

ABOUT REBAR Rebar is building the operating system for commercial HVAC, electrical, and plumbing suppliers and subcontractors. Our AI-powered quoting platform helps distributors and contractors modernize one of the largest and most operationally complex industries in the world. Over the past year, Rebarโ€™s quoting product has scaled to thousands of quotes completed weekly, doubled revenue in 2026, and gained adoption among many of the top suppliers in North America. Fresh off a $14M Series A backed by leading construction technology investors, weโ€™re entering our next phase of growth and expanding our GTM team. THE ROLE We're hiring a Founding Marketing Lead to build and scale Rebar's marketing engine across demand generation, brand, content, campaigns, and market positioning. We believe the commercial construction supply chain is about to undergo a massive AI-driven transformation. Rebar is positioned at the center of that shift โ€” and we see a unique opportunity to become the defining voice of AI in pre-construction. This is a highly hands-on role with broad ownership and direct exposure to company strategy. You'll work closely with the CEO and Head of Sales to shape how Rebar shows up in the market, drives pipeline, and establishes itself as a category-defining company in construction AI. The role is scoped to grow into our Head of Marketing as the team scales. Today, much of...

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