Demand Generation Manager

Join Hire Hangar and work with fast-growing global companies while building a long-term career. Job Title Demand Generation Manager Location Remote Time Zone US Time Zones (EST–PST) Role Overview We are seeking a results-driven Demand Generation Manager with a strong SaaS background and deep understanding of AI-powered products to build and scale predictable, data-driven pipeline growth. This role owns the strategy and execution of multi-channel demand programs that drive qualified pipeline and revenue for a B2B SaaS business leveraging AI capabilities. The ideal candidate blends analytical rigor with creative experimentation and understands how to position and scale demand for technically sophisticated, AI-enabled solutions. Key Responsibilities - Develop and execute integrated demand generation strategies aligned to revenue goals, ICPs, and SaaS buyer journeys - Own end-to-end campaign planning, execution, and optimization across paid search, paid social, email, content syndication, webinars, virtual events, and select in-person events - Translate complex SaaS and AI value propositions into high-performing, conversion-focused campaigns in partnership with Content and Product Marketing - Collaborate closely with Sales and RevOps to define ICPs, manage lead lifecycle stages, and improve MQL-to-SQL and pipeline conversion rates - Build and manage campaign calendars, budgets, fo...