AppsFlyer
GTM Projects & Growth Specialist
Israel; London
Role brief
What this role is asking for.
Please submit CVs in English only. At AppsFlyer, we believe the difference between good and great is often found through marginal gains. We're looking for a GTM Operations Specialist to identify, design, and run the experiments that move the needle on ARR one controlled test at a time. About the Role This is an analytical, change-driving role sitting within our EMEA GTM Ops team. You'll work directly with the Director of GTM Strategy and Ops, EMEA to build a clear picture of how our current GTM processes translate into revenue outcomes โ and then systematically find and prove where we can do better. Open to candidates based in the UK or Israel. What You'll Do - Map our current GTM processes end-to-end and model how they connect to ARR outcomes โ built through interviews with Sales, CS, SDR, and Partner functions and extensive data analysis - Identify incremental improvement opportunities and design controlled experiments to test them - Drive each experiment from hypothesis to result: define success metrics, partner with the relevant function, run the MVP, analyze outcomes - Own AI infrastructure and ROI analysis for the region: build cost-benefit analysis for existing AI use cases and help build agents that create real, measurable value - Design and drive specific projects (TAM expansion, TAM coverage, Pre-Pipeline Measurement, etc) contributing to New Logo attainment - Analyz...
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