Senior Lifecycle Marketing Manager | New York, NY

We are seeking a Senior Lifecycle Marketing Manager to own measurable performance improvements across the full patient lifecycle, spanning onboarding, activation, early care, and long-term retention. This is a high-impact, highly visible role at a critical moment in Talkiatry's growth, sitting at the intersection of data, experimentation, and patient experience. You will design, execute, and analyze experiments and targeted initiatives to improve intake and activation rates, accelerate early care progression, and strengthen ongoing engagement. You will bring an experimentation-first mindset and a genuine curiosity for how emerging AI and machine learning capabilities can accelerate lifecycle performance, from smarter segmentation to predictive engagement. You will work closely with Operations, Product, Data Engineering, Marketing Operations, and Creative to enable event-driven programs, optimize lifecycle performance across channels, and reduce operational friction across the patient and provider lifecycles. ABOUT TALKIATRY: Talkiatry is transforming mental health care by making high-quality psychiatry more accessible, human, and sustainable for both patients and clinicians. Co-founded by a patient and a triple-board-certified psychiatrist, we were built to solve one of healthcare’s most urgent challenges: millions of people struggle to access mental health care, while clinici...