Product Marketing Manager (IN/EU)

ABOUT THE COMPANY SigNoz is an open-source, OpenTelemetry-native observability platform - one backend for logs, metrics, traces, and LLM observability, trusted by 1,000+ engineering teams including, Parallel.ai, Omnicell, Eltropy, Sarvam.ai http://Sarvam.ai and 1000+ brands trust SigNoz. Loved by developer community with 25K+ stars in our github repo https://github.com/SigNoz/signoz. PRIMARY RESPONSIBILITIES - Positioning & messaging Define and continuously sharpen how SigNoz is positioned against competitors. Build the messaging hierarchy, from technical ICP (DevOps, SRE, Platform) to economic buyer (VP Eng, CTO) - Technical content & enablement Write and oversee technical content that actually ships, battle cards, comparison pages, solution briefs, and launch narratives. You write the first draft - Product launches Own the GTM motion for every major release - from naming and narrative to launch sequencing across docs, community, social, and sales. Partner closely with product and engineering on roadmap context. - Customer marketing Turn happy customers into a growth engine. Own case studies, reference programs, and customer stories. Identify advocates, build co-marketing opportunities - ICP, buyer journeys & persona research Run continuous win/loss analysis and customer interviews. Translate what you learn into sharper segmentation, better talk tracks, nurture campaigns and t