Senior Email Marketer

THE MISSION The quickest way to lose a user is to treat their inbox like a trash can. We don't blast generic newsletters; we engineer personalized, behavioral communication flows that hit at the exact second a user needs them. We need a lifecycle architect who treats email as a pure retention science. You will be managing our entire deliverability pipeline, building hyper-segmented triggers based on product data, and relentlessly optimizing user lifetime value (LTV). If you get a thrill out of fixing broken funnel metrics, auditing domain health protocols, and scaling revenue-per-email metrics without causing a spike in unsubscribes, this machine is yours to run. KEY RESPONSIBILITIES - Lifecycle Architecture: Design, map, and deploy the entire automated user journey—from high-conversion welcome sequences and onboarding flows to reactive churn-prevention and win-back loops. - Hyper-Segmentation & Behavioral Triggers: Leverage raw user data, product behavior signals, and engagement history to build hyper-targeted list segments, ensuring every user receives the exact right message at the exact right second. - Deliverability Infrastructure: Own and monitor our underlying sender health, managing SPF, DKIM, DMARC protocols, IP warming strategies, and domain reputation to guarantee absolute inbox placement. - Campaign Orchestration: Plan, author, and deploy high-velocity ad-hoc campa...