GIS Industry Solutions Specialist - Rail

Overview Leverage your transportation industry experience to inform, educate, and inspire Esri users and prospects in the Rail Industry. Identify, craft, and execute marketing campaigns that support targeted goals and objectives. As an industry specialist, you will research and report on financial, technological, and other factors that affect the Rail market and collaborate with key internal stakeholders to help define, execute, and measure the Rail Industry marketing plan. Responsibilities Assist Industry Managers in engaging with marketing, sales, products, professional services, international distributors, education, and partner teams to deliver campaign tactics successfully Support a regular cadence of content (such as webinars, customer success stories, eBooks, social media, blogs, and more) that drives awareness, demand, and community Draw upon industry knowledge, research, writing, and collaboration skills Prepare for, manage logistics and personally engage in rail industry-related conferences, tradeshows, seminars, webinars, and user group meetings Contribute to the growth of the Rail Industry community on social media and the Esri Community Work collaboratively with marketing staff to create, manage, and execute campaign tactics, including effective internal communications, to meet team goals Track campaign progress and proactively work with internal and external custo