Product Marketing Manager

Overview The Product Marketing Manager will lead the strategy and execution for product marketing initiatives and partner go-to-market programs. This position collaborates cross-functionally with Customer Success, Sales, Partner and Marketing teams to create compelling marketing materials, drive partner adoption, and accelerate revenue growth through product positioning. This person needs to be a good writer with a proven track record of translating product insights into compelling content and positioning. What You’ll Do - Lead cross-functional marketing initiatives through agile project management, ensuring that campaigns and materials are developed efficiently and align with business objectives. - Own the messaging and positioning of the Electric solutions, synthesizing complex product capabilities into compelling narratives that drive adoption. - Develop and manage a strategic portfolio of assets, including including one-pagers, sell sheets, FAQs, partner pitch decks, and competitive battle cards that arms sales teams to win. - Foster a data-driven marketing culture, leveraging competitive analysis, customer feedback, and campaign performance data to inform marketing strategies. - Manage product update communications to clients and prospects. - Use a combination of quantitative and qualitative data to prioritize marketing initiatives and measure the effectiveness of partner...